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The Signal in the Noise: Messaging that Cuts Through
Ryan McCrady and Shelley Tulo from the Springfield Sangamon Growth Alliance (SSGA) presented on community marketing, why branding is essential and the Thrive in SPI campaign.
Nov 20, 20253 min read
AI for Communicators
More than 100 people gathered at the University of Illinois Springfield on Thursday, October 23, for the AI for Communicators daylong workshop. Featured speakers were Andy Crestodina , who made presentations in the morning and afternoon; Jenna Marble , who presented at lunch about AI as a graphic design tool; and Brianna Miller , who conducted an afternoon session designed for people interested in healthcare communications. Below is a synopsis of what each speaker had to say.
Oct 31, 20255 min read
Community Marketing and Branding in Economic Growth
Ryan McCrady and Shelley Tulo from the Springfield Sangamon Growth Alliance (SSGA) presented on community marketing, why branding is essential and the Thrive in SPI campaign.
Apr 28, 20253 min read
Building Connections: Pro Tips from the Springfield Lucky Horseshoes
Jamie Toole of the Springfield Lucky Horseshoes baseball org. presented insights on making connections – not just how but why it matters!
Feb 16, 20253 min read
Enhancing Marketing Strategies with AI: A Path to Greater Impact
Members, log in and view the presentation Bonni Burns and Jordan Longhi of BAM Marketing Agency presented an eye-opening discussion on...
Feb 16, 20253 min read
Repositioning Soft Skills in Leadership: Insights from Dr. Ann Strahle
Dr. Ann Strahle, UIS, delivered an insightful talk on the evolving role of soft skills in leadership.
Jan 20, 20252 min read
Communications Scholarship Now Open
The MICA communications scholarship is accepting applications through March 1.
Jan 16, 20251 min read
Tips for Better Speechwriting
Drawing upon his more than 30-year career in media and communications, John Patterson shared advice on the importance of preparation,...
Oct 18, 20243 min read
A Look Inside KIND Consulting and Marketing the SCHEELS Sports Park
When starting her consulting business in 2021, Sara Wojcicki Jimenez, founder of KIND Consulting, wanted to get involved and help with proje
Oct 3, 20241 min read
Storytelling: Baseball is Our Platform, Not Our Purpose
Summary of presentation by Jamie Toole, Springfield Lucky Horseshoes, Friday, January 26. Jamie Toole, Chief Storyteller for the...
Feb 10, 20242 min read
What is ATS, and how is it affecting your search for a new job?
You spend hours perfecting your resume to customize it for the job you are applying for — but after all that work, you’re not getting ...
Oct 5, 20232 min read
Diversity and Inclusion in Communications
Summary of Presentation by Carla Kalogeridis By AWC member Patty Knepler “Tracking diversity in your communication is a vaccine against...
Oct 2, 20232 min read
How to Give a Ted Talk
Summary of Presentation: How to Give and Engaging TED Talk with Rikeesha Phelon, Communications Strategist By AWC member Patty Knepler...
Oct 1, 20222 min read
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