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Mission-Driven Messaging: Communications Best Practices for Associations and Not-for-Profits

Thu, Oct 29

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The Horace Mann Companies

How do you tell a compelling story when your bottom line is impact, not profit? This panel brings together communications professionals from the association and not-for-profit sectors to explore the unique challenges and opportunities of mission-driven work.

Mission-Driven Messaging: Communications Best Practices for Associations and Not-for-Profits
Mission-Driven Messaging: Communications Best Practices for Associations and Not-for-Profits

Time & Location

Oct 29, 2026, 11:30 AM – 1:00 PM

The Horace Mann Companies, 1 Horace Mann Plaza, Springfield, IL 62715, USA

About the Event

Networking: 11:30 Lunch program: noon - 1:00 pm. Horace Mann headquarters, Springfield IL Lunch will be included, please share any dietary restrictions on the sign up form.


How do you tell a compelling story when your bottom line is impact, not profit? This panel brings together communications professionals from the association and not-for-profit sectors to explore the unique challenges and opportunities of mission-driven work. Panelists will discuss strategies for member and donor engagement, building brand trust on a limited budget, navigating crisis communications and more.


Panelists:

  • Zhavier Harris - Chief of Staff Springfield Urban League, Inc.

  • Bev Neisler, M.A. CFRE - President and CEO/Founder, Leadership411, LLC

  • Karen Sanders - Vice-President – Advancement/LLCC Foundation Executive Director


Tickets

  • MICA Event

    Sale ends

    Oct 27, 11:59 PM

    From $10.00 to $25.00

    • $20.00

      +$0.50 ticket service fee

    • $25.00

      +$0.63 ticket service fee

    • $10.00

      +$0.25 ticket service fee

    Total

    $0.00

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