MICA Webinar: Social Media Strategies to Drive Online Engagement
Wed, Sep 24
|Zoom
Every organization has unique stories waiting to be told. Lori will help us learn to transform communications into engaging dialogue that forges genuine connections and resonates on an emotional level. Hear how the ALPLM uses social media to create a sense of community and belonging.


Time & Location
Sep 24, 2025, 12:00 PM – 1:00 PM CDT
Zoom
About the Event
MICA Webinar: Social Media Strategies & Abe: How the Abraham Lincoln Presidential Library and Museum Generates Online Engagement
With Lori Sturgill, Communications Manager at ALPLM. Lori is a seasoned Communications Leader and Strategic Storyteller with extensive experience driving growth and engagement across diverse industries. She is a leader in developing communication strategies that align internal messaging with public-facing campaigns, leverage data-driven insights and in creating storytelling to advance organizational goals.
Every organization has unique stories waiting to be told. Lori will help us learn to transform your communications into engaging dialogue that forges genuine connections and resonates on an emotional level. Hear how the ALPLM uses social media to create a sense of community and belonging with their audiences.
As the Communications Manager at the Abraham Lincoln Presidential Library & Museum, Lori leads initiatives that span digital, print, and media platforms—crafting targeted content, streamlining content distribution and serving as a key…